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Missing the Mark

So, Israel wants to improve their image as a tourist destination for men ages 18 to 38, hoping to appear hip and appealing instead of full of conflict and danger. How does a nation go about changing their reputation, I ask? Maybe they could launch a campaign featuring their cultural heritage--their world-class symphonies and ballet. Maybe they could send around film footage of breathtaking landscapes with unmatched historical significance or show us their lovely beaches and interesting places to visit. Turkey has a campaign like that, and all the pretty pictures almost make you forget about the squashed human rights and their disdain for non-Muslims.

Well, those are some things I would do if I were in charge of boosting the reputation of a volatile country. But Israel has decided, instead, that they will improve their world image if they take some of their prettiest and sexiest women soldiers, women who have supposedly thrived and achieved notable accomplishments while in the military, and pose them in bikinis in an issue of Maxim.

They have decided to take people with brains and ambition and abilities to truly shape the future and reduce them to base tits and ass. They have chosen to minimize the value of attractive women for the sake of superficial visual appeal. And the women who agreed to pose for these pictures are accomplices.

Now, the women in the Knesset are mifted. These are women who have chosen to live by their brains and character, and their government has just dismissed them. What a brilliant idea. A quote from Zahava Gal-On, Knesset member:

"It's unfortunate that the Israeli consulate chose to emphasize Israel's relevance with a portrait of a half-naked woman, instead of with one of women of substance and accomplishments."

Comments

dive said…
Really?
I missed that one.
They'd do themselves a great deal more good if they got the hell out of the occupied territories.
Maybe they're trying to be more like the U.S. After all a lot of people from abroad think most women in the U.S. are like Paris Hilton do they not?

Sometimes I wonder if women are gaining ground or losing it in the fight against sexism and gender bias.
dive said…
Yikes, Rich!
Give me Robyn over Paris Hilton any day.
Scout said…
Rich, this is the kind of story that makes you think we're LOSING ground.

Dive, I would be flattered except I remember a comment chain a few months ago when someone said "Paris Hilton," and you said, "Who?" You didn't even know who she was. Thanks anyway, though.
dive said…
She's been all over the newspapers since, with her stupid jail story.
I'm just sorry you were pitted against such poor opposition.
Rich is right; most folk over here only see the vacuous "celebs" and not the real women.
Nancy Pelosi: that one would be closer but you'd still pip her at the post (hee hee).
Anonymous said…
Sex sells for one reason, we buy into it.
dive said…
You mean I have to buy it? No wonder I never get any …
Terroni said…
I get so pissed off at women who agree to do these things.
Sassy Sundry said…
That's infuriating. And very, very odd.
Dive - Yes Robyn is what American women are all about pay no attention to the media sensationlizing sluts like Paris Hilton.

Also, there is an idealology by a cretain group of people in the fashion industry here in the U.S.- Their goal is to sell to sell clothing to young girls that makes them look like little whores. As long as they make profits doing so It's all they care about.

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